Head-of decision makers in Japan— verified B2B contact list
3.73% average reply rate (Woodpecker 2024). Governed by Act on Regulation of Transmission of Specified Electronic Mail. One-time purchase, no subscription, 90% deliverability guaranteed.
Key stats
- •Head of average reply rate: 3.73% (Woodpecker Cold Email Study 2024)
- •Compliance: Act on Regulation of Transmission of Specified Electronic Mail — Unsolicited cold email to Japanese business contacts with no prior relationship is restricted under the Specified Electronic Mail Act's opt-in requirement — LinkedIn or a warm introduction is the recommended first channel.
- •Gatekeeper: Minimal — Head-of titles read own email and make autonomous tool decisions within budget thresholds
- •Recommended sequence: 4-5 touches over 21 days
- •One-time purchase, no subscription. Credits valid 12 months.
Cold email compliance in Japan: Act on Regulation of Transmission of Specified Electronic Mail
Amended in 2008 to an opt-in model. Unsolicited commercial email to a recipient with no prior consent or existing business relationship is covered by the Act's opt-in requirement regardless of B2B/B2C context — cold email should be treated as legally restricted.
How to approach Head-of decision makers in Japan
Head-of titles are the sweet spot for cold email. Head of Marketing has the highest reply rate in the entire benchmark study (5.5%). Head of Sales is close behind (5.2%). These are growth-stage operators who handle their own inbox and make fast, autonomous purchase decisions. Head of Legal is the exception — LinkedIn outreach is preferred.
Tested subject line patterns:
- “Head of [function] at [similar company] tried this”
- “Your [function] data source — quick question”
- “How verified contacts changed our [metric]”
Pricing — one-time purchase, no subscription
Order verified Head of contacts in Japan. No subscription. No seat limits. Credits valid 12 months.
credits expire monthly
annual contract
G2 reviewer reports
$49/mo, 300 credits
Starter $49 × 3.75mo at 1.5 credits/contact
credits expire monthly
annual contract
G2 reviewer reports
$49/mo, 300 credits
Starter $49 × 4.6mo at 1.5 credits/contact
credits expire monthly
annual contract
G2 reviewer reports
$49/mo, 300 credits
Scale $299 × 1.5mo at 1.5 credits/contact
credits expire monthly
annual contract
G2 reviewer reports
$49/mo, 300 credits
Scale $299 × 3mo at 1.5 credits/contact
Frequently asked questions
Is cold email to Head-of decision makers in Japan legal?
Cold email with no prior relationship is legally restricted in Japan. The Act on Regulation of Transmission of Specified Electronic Mail requires opt-in consent (or an existing business relationship) before sending commercial email — this applies to B2B as well as B2C outreach. LinkedIn outreach or a warm introduction is the recommended way to open contact; email can follow once a relationship exists.
What reply rate can I expect from Head of cold email in Japan?
Head of titles average a 3.73% reply rate in B2B cold email campaigns (Woodpecker 2024). Japan market conditions add context: overall B2B outreach benchmarks align with global averages. Sequence length of 4-5 touches over 21 days is recommended.
What is the gatekeeper situation for Head-of decision makers?
Minimal — Head-of titles read own email and make autonomous tool decisions within budget thresholds In Japan, direct access is more common at growth-stage companies. Moderate personalisation is required. Reference something specific to the company or industry.
How should I structure my cold email sequence for Head-of decision makers?
Recommended sequence: 4-5 touches over 21 days. Head-of titles are the sweet spot for cold email. Head of Marketing has the highest reply rate in the entire benchmark study (5.5%). Head of Sales is ... Subject lines should be short and company-specific. Avoid templates that clearly show automation.
What titles are included in the Head of segment?
Quarvio's Head of contact list for Japan covers: Head of Sales, Head of Marketing, Head of Finance, Head of IT, Head of Legal, Head of Procurement, Head of HR, Head of Product, Head of Operations, Head of Business Development. These are the titles with direct budget or sign-off authority in the Japan market.
How does Quarvio verify Head of contacts in Japan?
Each contact is SMTP-verified at the moment of order delivery. This means the email address is tested live against the recipient mail server, not checked months earlier when the database was compiled. Head of contacts have a typical bounce rate below 3%. Contacts that fail verification are replaced before delivery.
Order verified Head of contacts in Japan
SMTP-verified at delivery. 90% deliverability guaranteed. One-time purchase from $129 for 5,000 contacts.